- Published by
- Posted on
- Leave your thoughts
Before you start roaming around restlessly to make your website power-packed, it is important that layout gets maximum focus. Here are some characteristics that can define the layout of your website:
The Columns Conundrum
Unlike newspapers and magazines, the customa ry trend on the web has been 2-3 columns at most. Most websites use not more than 2 columns, but there are also some more successful ones that use more than 3 columns. A great example that can be cited here is that of Facebook, which segregates its page items into three columns. The first column is dedicated to the personal settings of the account holder, the second column – what we know as news feed – is where all the updates appear and the third column contains a host of items like the tickr, the links to sponsored or suggested pages, the friend list, etc.
Glossy Designs are No Longer Considered Canon
They were, a light year ago, considered cool and funky. On this date, the flamboyant and colorful web designs go only as far as being considered burden on the web servers. Not only do they render a website slow, they virtually kill it when the users access these sites on their mobile phones. And this is where flat designs come to the rescue.
The flat designers have empowered the designers and developers to create some awesomely attractive web designs without resorting to writing piles of code. The new age web designs dictate that a design can only be labelled good if it is guiding a user the right way and making things absolutely comprehensible and non fussy. The website owners are able to get the brand message across and put forth their objectives in a fashion most efficient.
While they could be seen scattered all over the place in just about every website a few years ago, today, widgets are not finding a lot of favor with the webmasters, who feel that not having widgets would make their site look clutter free. Personally, widget don’t add as much value to a website as you might have been led to believe. The little boxes at the sidebar indeed highlight your popular posts, show a calendar, display a subscription form, social media buttons, etc, but honestly, how many visitors even pay attention.
The “popular posts” either draw traffic organically, or through the channels they have invaded, new visitors coming directly to the landing page would rather check out the most recent posts on your site. Displaying calendar never made sense in the first place and there are rare websites that get any success with the newsletter subscription forms. As for the social media buttons, there are plugins that can display them at a hundred different places on your website.
Systematically Organized Navigational Menu
The user-friendliness of any website is determined by how easy it makes for the user to navigate across different sections. And this is where a nicely organized and apparent menu comes to the fore. And most websites have more than one menu, a perfectly right practise considering the fact that when there are too many products or categories, they need to be segregated appropriately to ensure that users have an easy time finding what they are looking for.
Again, there are different ways to go about it. You can have a single menu, something that likes a super menu, and then you can link all the other menus to it as sub menus. This way, the users don’t have to really wander their eyes across your website to look for a particular menu item. They can simply hover over the super menu and everything is right there for their consideration.
The Social Media Buttons
Integrating the social media buttons is something most brands need. Whether you are a startup or an established brand, you want to keep connecting with a new suite of customers that can reach out to your products and offerings through platforms like Facebook, Twitter, Instagram, etc. The sheer numbers that you can achieve by having social media buttons on your site can be hugely encouraging and further drive your brand to penetrate the market with greater assurance and efficiency.
If you have a reasonably good quality of content on your site, and something that intrigues your visitors, they would be more than willing to share with among their friends, and that’s where the social media buttons will have a role to play. Now, for the same, you can use widgets or you can use some plugins so that they are floating in order to ensure that whenever visitors scroll from top to bottom, the buttons are right there. Just like menus, the social media buttons can also be a part of some super menu where in there is a single button, clicking on which will make buttons of several social media platforms visible and accessible to the users.
Layout is the skeleton of your website, and some more. Make it matter.
Author Bio – Mike swan loves blogging and is one of the best PSD to WordPress theme convertor by profession. He is always keen on sharing information related to latest internet trends. Currently, he is serving at Markupcloud Ltd., a reputed name in the website markup conversion services domain.